Canopy Service Partner:
Larson Home Services
In September 2023, Larson Home Services proudly joined forces with Canopy Group—a strategic partnership that has fueled our growth, expanded our capabilities, and helped us elevate the customer experience even further.
Larson Home Services
Since 2009, Larson Home Services has been a trusted leader in home improvement across Southern Wisconsin and Southeastern Minnesota.
We specialize in roofing, gutter installation, and insulation services, delivering quality craftsmanship and outstanding customer care. As a GAF Master Elite® contractor and installer of the Ultimate Attic Solution for home insulation services, we’ve earned a reputation for excellence—both in the homes we service and the relationships we build.
How Canopy Group Impacted Larson Home Services
Partnering with Canopy Group has unlocked key marketing and operational advantages, transforming the way we conduct business. Most notably, the partnership doubled the size of our marketing team and introduced a dynamic peer network that fosters collaboration and continuous learning.
This peer support system has allowed us to share best practices across teams and make data-driven decisions that fuel higher-quality lead generation and conversion.
Expand Services. Expanded Reach.
Since joining the Canopy Group network, we’ve experienced strategic, sustainable growth. Our service area has expanded, and we’ve been able to diversify and scale our offerings. This growth trajectory would not have been possible without Canopy’s hands-on support and strategic guidance.
A New Level of Resources
Partnering with Canopy Group gave our company access to a broader range of marketing tools than ever before. They opened the door to SEO-optimized websites, AI-driven marketing tools, 24/7 call center support, and so much more.
These tools have strengthened our marketing efforts, enhanced operational efficiency, and ultimately helped us generate more qualified leads.
Overcoming Challenges with Strategic Support
Before our partnership with Canopy Group, Larson Home Services was losing ground to our competition in terms of our digital footprint and web presence.
However, joining Canopy gave us the connection to partner with the best digital marketing agency, whose expertise has consistently pushed our web presence to the top, routinely ranking us at the highest in our top search results.
Why We Chose Canopy Group
Our company chose to partner with Canopy because the leadership team stood out for their integrity, transparency, and commitment to long-term success.
Canopy provided a clear path forward—one that prioritizes both employee development and exceptional customer experiences.
Chase Harvey, Marketing Director | Larson & Keeney Home Service
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